Good to Grow Brand Identity

We partnered with Andrea Gray-Grant and her team to refresh Good to Grow's brand identity, building on the legacy of their original logomark—a symbol of growth and community. The new design reflects the company’s evolution while honoring its roots, featuring a minimalistic logomark that represents a stylized "G," a location pin, a seed, and a leaf. Paired with a formal yet approachable wordmark, the updated identity aligns with Good to Grow’s mission to support food and beverage brands at all stages of growth.